Why there are fewer direct competitors than many think
When we talk to investors, partners or corporate clients, we often hear the same question:
"Aren't there already countless legal tech startups doing exactly what you're doing?"
The short answer is: No. Not in our segment.
A closer look at the market reveals that Lawise.ai belongs to a new, third generation of Legal Tech — a category that differs fundamentally from previous approaches.
The three generations of Legal Tech
To understand Lawise.ai's position, it is worth taking a look at the development of the market.
Generation 1: Tools for lawyers
The first generation of Legal Tech was aimed at:
Law firms
Legal departments in companies
These solutions do not replace lawyers.
They make lawyers more productive .
Typical examples:
AI-powered contract analysis
Legal research tools
Document automation
Some of the best-known, well-funded providers include:
Harvey
Legora
These companies have raised hundreds of millions of dollars . Their business model is clear:
High-priced software for law firms and corporations
Increasing the productivity of lawyers
Participation in large legal budgets
This is a large market.
But also a classic market .
Lawyers remain at the center
Billing models remain similar
Technology is an accelerator, not a replacement.
Generation 2: AI-powered legal services (with lawyers in the background)
The second generation is currently being developed primarily in the USA.
New startups offer:
Flat rates for standard cases
Startup packages
Standard contracts
Automated legal processes
Their promise:
"We use AI internally and can offer legal services 80% cheaper ."
This is an important step forward.
But there is a crucial point:
The lawyers remain part of every case.
The model:
AI automates parts of the process
Lawyers review and deliver the result
Costs decrease, but the lawyer remains at the core.
Basically, it's:
"A law firm with better tools."
Generation 3: Fully automated legal decisions without lawyers
This is where Lawise.ai comes in .
We represent a third generation of Legal Tech :
No lawyer in operational extradition
Not a tool for lawyers
No law firm with AI
But a fully automated system for legal decisions
Our target groups are:
SMEs
HR Manager
CFOs and CEOs
trustee
Operational managers
Specialist departments without their own legal staff
So, exactly the people who do it every day:
Legal questions have
Making decisions under time pressure
No legal training
Costs must be kept under control.
What makes Lawise.ai fundamentally different
Our approach differs structurally from the first two generations.
1) Built for non-lawyers
We don't optimize for lawyers.
We optimize for:
People who make business decisions
Under time pressure
No legal expertise required
With clear budget limits
2) No lawyer in the extradition
We use:
Verified legal sources
Structured legal knowledge models
Automated decision logic
Continuous quality control by law firms
But:
No lawyer is part of every single answer.
No hourly billing
No manual review per question
Law firms are used to:
To build legal logic
To validate the knowledge base
To monitor the quality
Not in order to:
To provide each answer individually
Each request will be billed separately.
3) Faster, cheaper, often more reliable
Traditional legal advice has systemic limitations:
People forget things
People make mistakes
People are under time pressure
Hourly billing rewards slow work
A well-designed legal AI system:
It works with the same logic every time.
Doesn't forget any steps
Does not get tired
Does not charge by the hour
The result:
Immediate answers
Very low cost per question
Consistent quality
Why the competitive field is smaller than it seems
At first glance, Legal Tech seems like an overcrowded market.
But viewed structurally:
In the third generation , there are currently very few genuine providers .
Most companies:
Selling tools to lawyers
Or make lawyers cheaper with the help of AI
Very few build:
Legal decision-making systems without lawyers in the operational process.
And Lawise.ai operates precisely in this segment.
A new category of legal infrastructure
We do not see Lawise.ai as:
Chatbot
Research tool
Affordable law firm
But as:
Basic legal infrastructure for everyday business decisions.
As well as:
Accounting software that has replaced manual accounting
Payroll software that has automated payroll processing
Are legal decision-making systems:
Thousands of minor legal questions replace
Reducing friction in everyday business
Making legal clarity accessible to everyone
Conclusion
Établir un budget n'a pas à être une corvée. Avec les bons outils et le bon état d'esprit, les jeunes adultes peuvent développer des habitudes financières intelligentes sans renoncer aux plaisirs de la vie. Nova est là pour vous aider à commencer, à maintenir le cap et à avoir confiance en votre gestion de l'argent à chaque étape du chemin.
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